Sprillo Brand Visual Identity

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Branding Goal/Design value

The project's goal was to develop a vibrant and fun brand that would still inspire trust and security. That refers to creativity and is not boring like a financial firm. In the perspective of this and the brand's personality (Mature/Modern/Techy), I produced an identity that's bold, fun, and modern. Additionally, I developed patterns and shapes that give the brand additional individuality and a graphic system that visually combines fun and seriousness.

Client: Sprillo

Strategy: Shah Paran

Brand Visual Identity Design System: Shah Paran